One of my Favorite Examples of Minimum Viable Product: Lana Del Rey

Below is one of Lana Del Rey’s videos before the fame spiral. She had a team make a low budget video with stock footage and ‘After Effects’ plug-ins. Twelve million views later, the label was ready to spend the big bucks for her mainstream debut.

‘Blue Jeans': Snippets of Lana filmed on a hand held Cannon 7D, stock footage, and some mainstream plug-ins (Magic Bullet) for stylizing. Like Lana, ship fast folks. It can lead to bigger things!

The MVP:

The Iteration:

Was this article helpful? If so, share me!
Share this Story

About Jenna

Leave a Reply

Your email address will not be published. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

© Copyright 2013, All Rights Reserved Jenna Hannon